Amazon is bringing its ‘no-return’ solution for sellers using Fulfilment by Amazon (FBA) to Europe. When customers request a refund, they get their money back without having to return the item.
FBA Returnless Resolutions, which has been available on Amazon.com for some time, was launched this week by Amazon in Europe. It concerns its marketplaces in the United Kingdom, Germany, Italy, France and Spain. Sellers can use the programme to save on return shipping, processing and storage costs.
The solution can be particularly beneficial for sellers of relatively low-priced products. Participating merchants can set their own maximum item price, ranging from 1 to 75 euros. They can apply the programme to their entire Amazon catalogue or select specific Amazon Standard Identification Numbers (ASINs) for the no-return option.
Amazon automatically assesses return requests from FBA sellers. In addition to the product price, the company considers the customer’s return history, the product category and the seller’s account status.
If a return does not meet these criteria, the customer will be required to return the item to an Amazon fulfilment centre as normal.
Merchants using FBA Returnless Resolutions cannot resell the products that customers are allowed to keep. Amazon also does not compensate sellers for the loss of inventory value, either in full or in part. Returns for which customers are allowed to keep the item still count towards a seller’s return rate. However, Amazon does not apply its high return rate fee to these transactions.
Source link
