Welcome to our rundown of the most-watched branded YouTube videos of the week.
We’re publishing this snippet of a larger Gospel Stats Weekly Brand Report in order to analyze sponsorship trends in the creator economy. Any video launched in tandem with an official brand partner is eligible for t he ranking.
And–as the name up above would imply–all the data comes from Gospel Stats. If you’re interested in learning more about Gospel–and which brands are sponsoring what creators on YouTube–click here. You can also download our YouTube 2025 Sponsorship Landscape Report here.
This week is all money, money, money in our Gospel Stats Weekly Brand Report. First we have a big-cash challenge from MrBeast, then a pricey save from a car cam, and finally a Buc-ee’s smorgasbord with a little cash back on the side.
#1 Lose 150 Lbs Together, Win $250,000
Channel: MrBeast
Brand: Good Ranchers, Function Health, Step, iFIT
Views: 155,417,268
For the second time this month, MrBeast is at the top of our Gospel Stats Weekly Brand Report with a digital fatsuit thumbnail. And, just like last time, he’s not actually the one losing the weight.
Instead it’s Tre and Sara , who enter Jimmy Beast’s challenge with just under half a year to go till their wedding day. He (in usual Jimmy Beast style) locks them in a house together and provides thousands of dollars of gym equipment, personal trainers, dieticians, and food/gear/etc from the video’s bouquet of sponsors: Good Ranchers , Function Health , Step , and iFIT .
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