The company continues to build out its video editing app with custom kit options and additional insights for creators.
Meta has announced a new slate of video creation options for its Edits app, while it's also added a new way to create Reels while using another clip as a reference.
First, Edits added several features, including clickable links for audio, insights into what’s trending among a creator's audience, and the option to create custom kits for style combinations.
Audio links let Reels creators add links to specific songs and sounds, which viewers can tap to hear.
Trending topics will provide Reels creators with more insight into what’s driving engagement among audiences, though it’s only available to creators with more than 10,000 followers right now. Meanwhile, Kits lets creators save certain visual style elements into a dedicated group, so creators can go back to a specific style whenever they choose.
Edits is also getting more visual effects tools, providing expanded creative capacity.
In the main Instagram app, Meta also added a new option that enables Reels creators to use another clip as a reference.
As shown in these example screens, the new option will let creators overlay another Reel on their composer view, so they can ensure that their response clip aligns with the original.
As explained by Instagram: “Open a Reel that’s shorter than 90 seconds, tap the three dot menu, and select 'Use as reference.' The Reel opens in a small window in your camera, so you can watch it as many times as you need before you record.”
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