Solopreneurs that provide digital services have a world of talent at their disposal. Here is how to leverage it.
Solopreneurship, despite its name, is anything but a solo pursuit. As we find success in our agency work, we inevitably need to build a team that can help us serve our clients and expand our footprint.
As MVRK, my CRM strategy and implementation consulting agency, starts its seventh fiscal year, I’m very happy to say that my team is now composed of seven individuals who operate from six different countries. What’s more, none of us live in the three countries where we mainly do business (USA, Canada and the UK).
I have hired each of the individuals who are on the team myself. And I discovered them in a unique but repeatable way. In this article, I’m going to review the method that I’ve used to build those relationships with potential talent and share how I’ve been able to make them a part of my team. All with zero dollars spent.
For the first three years of running my business, I operated fully solo. But as I started to build success, I had an important realization: The clients that enjoyed working with me did not want to leave.
One of the projects that I worked on in my early years was implementing an entire Salesforce CRM system from the ground up for a Philippines-based recruitment agency . This agency was staffing talent in North America, so I knew I had a connection I could leverage to find that initial team member.
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