CONNECT WITH US
Social Media

Social Media

Druski is one of Netflix’s biggest creator signings. What can he do with a multi-year deal?

Tubefilter logo

Published on

Add as a preferred source on Google
Druski is one of Netflix’s biggest creator signings. What can he do with a multi-year deal?

Druski is coming to Netflix. On December 1, the ascendant creator (whose real name is Drew Desbordes) will premiere Collect & Praise, a comedy series that spoofs the culture of megachurches.

Since making a name for himself with Instagram Live broadcasts and short-form sketches, Druski has become a bankable star. He has appeared in campaigns alongside traditional celebs, spun podcast gold, and even launched his own agency.

His fame will reach new heights (and new audiences) on November 7. That’s when he will become the first social media creator to host Saturday Night Live.

Druski leveraged his expanding network to make Collect & Praise a reality. The self-funded series, produced through his company 4LIFERS Entertainment, builds on viral sketches he has posted and co-stars veteran comic actor Mike Epps. On the Diary of a CEO podcast, Druski told Steven Bartlett that his show triggered a “bidding war,” with Netflifx coming out on top.

As we’ve seen with the streaming platform’s other creator deals, its agreement with Druski will go beyond original content. Netflix will license content from the creator’s back catalog, including his dating show parody Coulda Been Love and his semi-serious label Coulda Been Records.

“I’ve built my platform by creating characters and comedy that resonate with people,” Druski said in a statement. “This partnership with Netflix will give me the resources to build on that comedy foundation and bring my work to a new global audience.



Source link
Related Topics:Social Media

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We TheMorningPulse.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It's possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.