The campaign is framed around supporting Ukrainian students enrolled at domestic colleges, a population that has faced sustained disruption since the full-scale invasion of Ukraine in February 2022.
To mark the initiative, TransferGo held its BigThings 2.0 event in Warsaw on 10 October, drawing nearly 150 attendees, including more than 100 Ukrainian content creators based across Poland. Influencers travelled from Krakow, Poznan, Wroclaw, Gdansk, Lublin and Szczecin for an event the company described as combining community networking with practical guidance on growing digital audiences.
The guest of honour was Ukrainian singer Kateryna Pavlenko, known professionally as MONOKATE, who spoke about the cultural value of Ukrainian-language content and performed a short acoustic set. Valentyna Kuzmin, Vice Consul of the Consulate General of Ukraine in Krakow, also attended. The format echoed TransferGo’s previous community events: a first BigThings gathering in Warsaw in 2025 and a TRUE INFLUENCE event for Ukrainian creators held in Prague this spring.
Krzysztof Szatecki, Brand and Demand Director at TransferGo, said: “Ukrainian creators abroad have become some of the strongest voices keeping Ukraine’s story alive, and BigThings 2.0 was our way of bringing those voices into one room. Every transfer home is already an act of care for family, and with Transfers That Unite, we’re making sure that it also helps the next generation of Ukrainian professionals finish their studies.”
Remittance corridors to Ukraine have been a significant commercial focus for cross-border payment providers since 2022. Ukraine became one of the world’s largest remittance-receiving economies as its diaspora expanded, and several fintech firms have competed for a share of the Polish-to-Ukraine corridor in particular.
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