CONNECT WITH US
eCommerce

eCommerce

Vans Adds Sequins, Plaid and Cozy Elements to Its Classic Sneaker Styles for New Holiday Collection

WWD logo

Published on

Add as a preferred source on Google
Vans Adds Sequins, Plaid and Cozy Elements to Its Classic Sneaker Styles for New Holiday Collection

The collection released in tandem with the brand's new "Meet The Vans" holiday campaign.

Vans is getting ready for the holidays with its newest collection and campaign.

On Monday, the VF Corp.-owned footwear brand released the second edition of its “Meet The Vans” collection of shoes designed for the holiday season.

The collection includes a range of weatherized classics like the Sk8-Hi Gore-Tex insulated shoe and the Half-Cab Gore-Tex insulate shoe. Both of these styles feature breathable Gore-Tex waterproofing and All-Trac outsoles for grip across varied terrain, while the Sk8-Hi adds 200-gram Duratherm insulation for warmth.

The Off The Wall styles include party-forward, sequin textures in the Old Skool and Classic Slip-On styles, with wintry-plaid detailing designed on the Authentic and Old Skool models, along with all-over suede uppers and fluffy lining designed into the Mule Platforms.

As for the collection’s campaign, the spot explores an unconventional family during the holiday chaos. Under the creative direction of Thom Bettridge, it stars fashion journalist and former model Lisa Love and skate legend Geoff Rowley as well as rising artists Samara Cyn and Nettspend. Joining the Vans family this season are musician Devon Again, pro skateboarder Junior Gutierrez, pro snowboarder Mia Brookes and chef Laurent Dagenais.

This new release comes just days after Vans unveiled a new campaign featuring the SZA wearing the new styles from the first drop of her new collaborative collection. Captured by photographer India Sleem against California’s natural landscape, the campaign also features appearances by Vans Skate Team rider Zion Wright alongside models Caylee Blosenski and Isabella Carr, and the musician called Vans.


Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We TheMorningPulse.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It's possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.