On Monday, The Estée Lauder Companies reported a 7% net sales growth to $3.7 billion for the first quarter of fiscal year 2027. Three of its four categories saw sales increase during the period, but fragrance drove the lion’s share.
Fragrance net sales rose 20% in Q1 2027, driven by luxury brands like Tom Ford, Le Labo and Kilian Paris. Skin-care net sales, meanwhile, increased 4%. Makeup sales grew 1%, with increased sales from MAC and a decline in the Estée Lauder brand, while hair-care sales were flat.
“What is new is really what we’ve committed to go after, also the prestige price tier,” said Stéphane de La Faverie, ELC president and CEO. “In the East, there’s a high penetration of luxury fragrances, and we’ve always performed very well. We’ve demonstrated again strong share gain in China, in Korea, in Japan. But on the other hand, in the West, the large majority of France business is still done in the prestige price tier, which we haven’t really captured our fair share [of] over the past few years.”
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