The Arvind Store to double business to Rs 2,000 crore in 2-5 years, growing at 20 pc: Kulin Lalbhai
Aiming for a dynamic shift, The Arvind Store plans to double its income to nearly Rs 2,000 crore within a few years. This strategic transition focuses on evolving from conventional tailoring to a cutting-edge personalized styling platform with designer partnerships. By utilizing digital tablets in over 150 retail outlets, customized options will be readily available.
The Arvind Store , Arvind's flagship retail format generating over Rs 1,000 crore, is targeting nearly Rs 2,000 crore in revenue over the next two to five years, as it expands designer-led customisation and styling services across its retail network. “We have been growing at 20 per cent. So I don't think it’s too far away. In a two-to-five-year time frame, we should be able to get close to that,” Kulin Lalbhai , vice chairman, Arvind Ltd , told ETRetail. The company is repositioning The Arvind Store from a fabric-and-tailoring destination into a styling platform focused on personalisation and self-expression . Its latest collaboration with menswear designer Ashish Soni offers wedding and non-wedding looks starting at around Rs 10,000. Advt
“The future of custom clothing is not about fit and comfort; it is about personalisation and self-expression,” Lalbhai said. ” Styling studios across 150-plus stores The designer-led styling studio will initially roll out across the top 50 stores, with the company aiming to take the offering to all its 150-plus outlets. Tablets will allow customers to change design details and visualise how garments look on their own bodies.
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