Exemplar Luxury Group has named Lanessa Elrod president of Bergdorf Goodman, effective Nov. 2. The former Louis Vuitton Americas president and CEO returns to a retailer where she held merchandising roles earlier in her career.
Elrod will also join Exemplar Luxury Group’s management team. Tracy Margolies is moving into an executive adviser role at the group, reporting to CEO Geoffroy van Raemdonck.
Related Stories
Shuffle Board: Puma Names CCO, Calvin Klein Taps Product Chief
Shuffle Board: Avery Dennison Taps HP Exec; McQueen Creative Exits
At Louis Vuitton Americas, Elrod oversaw the business across the U.S., Canada and Latin America. Her earlier merchandising experience spans all three Exemplar banners: Neiman Marcus, Saks Fifth Avenue and Bergdorf Goodman.
“I am thrilled to be joining Exemplar Luxury Group at this pivotal time. Bergdorf Goodman played a defining role in my career, so returning as President is especially meaningful,” Elrod said.
Her responsibilities will include developing Bergdorf Goodman’s customer experience, service and assortment. The New York retailer marks its 125th anniversary this year.
The RealReal has appointed Alexis Hoopes chief merchandising officer, recruiting the executive who led eBay’s $10 billion global fashion business.
Hoopes will oversee merchandising strategy at the San Francisco-based luxury resale company, including its assortment, personalized product discovery and efforts to develop new sources of supply.
K. and Europe. S. and establishing resale-as-a-service partnerships with brands and retailers.
Source link
