COINPAYMENTS has partnered with Motorsport Lab to accept digital-asset payments for luxury motorsport travel, allowing clients to use digital assets to book selected high-value experiences.
The offer includes journeys through Italy's Motor Valley, classic Porsche driving experiences in Spain, winter ice driving in Austria, Formula 1 hospitality, and bespoke supercar programmes in multiple markets.
The partnership brings together a digital-asset payments provider and a travel business focused on curated motorsport experiences for private and corporate clients. It comes as businesses serving affluent international customers explore alternative payment methods for cross-border purchases.
COINPAYMENTS has processed more than USD $50 billion in crypto transactions since launch and serves more than 250,000 merchants and 1 million wallet users. Motorsport Lab said its programmes draw on relationships across carmakers, driving academies, racetracks, Formula 1, private automotive collections, and other parts of the motorsport sector.
Under the arrangement, Motorsport Lab will use COINPAYMENTS' payment system to accept digital assets from customers booking selected experiences. The first booking opportunity under the partnership will be the Master Control on Ice: The Ultimate Aston Martin Winter Ice Drive across Germany and Austria.
The move reflects broader use of stablecoins and other digital assets in commerce, particularly in international transactions where businesses want more payment options for clients. Industry data cited by the companies put global stablecoin transaction value at about USD $33 trillion in 2025.
Motorsport Lab has built its business around multi-day trips and programmes tied to well-known motoring destinations and brands. Its itineraries include visits to the Italian region associated with Ferrari, Lamborghini, and Pagani, as well as driving experiences linked to Goodwood, Aston Martin, Barcelona, Catalonia, Austria, and Japan.
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