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Instagram expands AI age-detection tool globally: What it is, how it works
Meta is widening the global rollout of its AI tool to detect underage users who enter incorrect birth dates, as it seeks to bring more teenagers under Instagram's built-in safety settings
Meta is expanding AI-based age checks to identify teenage Instagram users. (Image: Meta)
Sweta Kumari New Delhi 4 min read Last Updated : Nov 10 2026 | 12:21 PM IST
Meta is expanding its artificial intelligence (AI)-based age-estimation technology globally to identify Instagram users who may be teenagers but have entered an adult date of birth while creating their accounts. The move is focused on ensuring more users aged 13 to 17 are placed in Instagram’s Teen Account settings, which automatically restrict who can contact them, the content they can view and the time they spend on the platform.
Alongside, Meta is introducing additional measures in select regions. In Australia, it has started using Apple’s age-range signal to help determine a user's age. Meanwhile, parents in the US will begin receiving notifications on Instagram this month explaining how the platform identifies teenage accounts and places them under age-appropriate settings.
The move comes as governments worldwide step up efforts to regulate children's social media use and strengthen online safety protections. However, determining whether a user is a teenager remains a challenge, particularly when users enter an incorrect date of birth to access features or content intended for adults.
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