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WhatsApp Events now reaches people without the app, closing the invitation gap brands couldn't solve inside groups

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WhatsApp Events now reaches people without the app, closing the invitation gap brands couldn't solve inside groups

Written by Lucy Hall and reviewed, fact-checked and signed off by a SocialDay editor before publication. Read our editorial standards and corrections policy. Spotted something wrong? Tell the newsroom.

WhatsApp's updated Events feature lets hosts send shareable links that non-users can open and RSVP to from a browser, without downloading the app or creating an account. It's the second feature in three weeks built for people outside WhatsApp's 3 billion users.

WhatsApp has extended its Events feature to let users share event invitations with people who don't have a WhatsApp account, allowing them to view event details and RSVP without downloading the app. The update was announced on November 5, 2026, and is rolling out to everyone over the coming weeks.

The feature marks a break from WhatsApp's closed-ecosystem model. It is the second WhatsApp feature in 22 days built for people outside WhatsApp, after Meta opened calls to guests without accounts on October 14.

Meta introduced events in WhatsApp Communities on May 1, 2024. By August 6, 2024, the feature had reached all group chats. Until now, the feature existed only inside the platform. If someone wasn't a WhatsApp user, they couldn't see the invitation or respond.

The new Events Home lets users create events, add a cover photo, send customized invites even to people who don't have a WhatsApp account, and manage RSVPs. Users can see the complete list of past and upcoming events, including the ones they created or have been invited to, all in one place by heading to the Settings > Events menu in WhatsApp.


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