For more than a decade, we’ve worked with leading experts to build tools and resources to help teens and families have age-appropriate and positive experiences on our apps. Teen Accounts on Instagram, Facebook, and Messenger provide teens with a set of built-in protections that automatically limit who can contact them, the content they see, and their time on our apps.
Ensuring all teens receive these protections depends on knowing their age. This continues to be an industry-wide challenge as some teens may misrepresent their age online to access experiences they’re not old enough to use. We use AI technology to find people we suspect to be teens, even if they use an adult birthday, and place them in Teen Account protections. Since first introducing this technology, we’ve been placing more teens in age-appropriate protections and are encouraged by the results. Based on that success, today we’re expanding this technology globally.
As a result, millions more teens across the world who use Instagram will receive these built-in protections, even if they’ve misrepresented their age. For parents, this means greater peace of mind: no matter where you live, we’re making proactive efforts to place your teen into age-appropriate protections — even if they use an adult birthday to set up an account. We’re continuing to roll this technology out on Facebook and, later this year, we’ll begin launching similar technology globally on Threads. This expansion builds on our commitments under our recent agreement with 52 bipartisan attorneys general to strengthen how we identify teens and children under 13 on our apps.
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