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Apple might just be Samsung’s best foldable salesperson yet

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Apple might just be Samsung’s best foldable salesperson yet

TL;DR Samsung’s Galaxy Z Fold 8 series is seeing strong demand, exceeding the company’s initial sales expectations.

Samsung says demand for its latest foldables is up 16% since launch, while Google searches for Samsung foldables have surged 300% over the past month.

Apple’s entry into the foldable market with the iPhone Duo could be driving more consumers to explore Samsung’s alternatives.

There’s no denying that Samsung’s Galaxy Z Fold 8 series is having its moment. The South Korean tech giant’s decision to split the book-style segment into two — regular and widescreen — seems to be paying off. We reported that despite an overall decline in global smartphone shipments, strong demand for the Galaxy Z Fold 8 series has softened the blow for Samsung, and while the credit does go to Samsung for refining its lineup, there also appear to be some outside forces at play.



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