Bengaluru-based everyday performance wear brand ReplyAll has raised Rs 9.7 crore in a funding round led by Sadev Ventures and Atom XVII, less than a year after its first round.

ISV, represented by Jivraj Singh Sachar, and Long View Ventures also joined the round, along with existing investors Sparrow and Antler and a group of angel investors. 

ReplyAll said it will use the money for fabric research and development, product design, new categories, and its retail and community presence.

Alongside the funding, Harmind Singh has joined the company as co-founder and CMO. He will oversee brand, marketing, creative and product design, and work with founder and CEO Rushabh Sanghavi on product development, design direction and brand strategy.

Singh has about two decades of experience across design, branding and consumer technology, and has held senior design and creative leadership roles at PhonePe, BookMyShow and Uber.

Founded by Sanghavi in 2025, ReplyAll makes clothing for people whose days move between work, travel, sport and everything else. It pitches itself as a materials-first brand, building garments around its own branded fabrics rather than around a single occasion.

Sanghavi has spent more than 15 years building consumer brands in India and Australia. According to his LinkedIn profile, he held senior roles at Urban Ladder and Flipkart in India and at Australian furniture brand Brosa before starting ReplyAll. He holds an MBA from the Institute of Management Technology, Ghaziabad.

The brand offers polos, T-shirts, pants, shorts, joggers, jackets and overshirts across categories such as workwear, travel wear, workout wear, loungewear and padel, with prices ranging from about Rs 1,190 to Rs 4,799.

Source link