Seismic, a company focused on go-to-market performance, has broadened its offering for banks, wealth managers and insurers with a new compliance product, upgraded social media tools and a tie-up with Theta Lake, in a move aimed at proving that regulatory control need not slow revenue growth.

The announcements, made at the firm’s Seismic Shift 2026 event, centre on the launch of Seismic Compliance. The product places governance inside the workflows client-facing staff already use, so regulated firms can tailor and expand digital outreach without losing oversight.

It records and archives activity across Digital Sales Rooms, Bulk Email and Workspace, and adds access permissions and sign-off steps to Digital Sales Rooms. Firms can also require approval of customised material before it is sent to clients, and plug Seismic into the archiving and supervision systems they already run.

Theta Lake plays a central role in that last capability. Through the partnership, Theta Lake will supply post-send supervision, extended retention and data protection, letting institutions build on compliance tools they have already paid for while keeping a fuller history of their client interactions.

Theta Lake is named a leader by Gartner in Critical Capabilities for Digital Communications Governance, has repeatedly won awards for best UC compliance product, and appears on the Fortune Cyber 60 list.

The timing reflects a wider problem across the sector. According to the University of Cambridge’s 2026 Global AI in Financial Services Report, 81% of financial services firms surveyed use AI in some form, but just 14% believe their deployments have transformed their strategy or competitive position.

Source link