Aito, the brand jointly developed by Huawei and Seres (HKEX: 9927), plans to enter the European market in 2027, adding a new target to its overseas expansion.

Local media outlet Cailian reported the plan on Monday, citing information it had exclusively obtained, and said Aito had begun work on EU Whole Vehicle Type Approval (WVTA).

Aito will showcase 4 SUVs — the Aito 6, Aito 7, Aito 8 and Aito 9 — at the 2026 Paris Motor Show, the report noted.

The report did not disclose which European countries Aito would enter first, which models it would launch or their prices.

Seres said in an October 11 Weibo post that Aito would appear at the Paris Motor Show from October 12 to 18, sharing promotional material featuring the Aito M9. The post did not mention a timeline for entering Europe.

Seres previously said it was steadily advancing plans to take Aito's full lineup overseas while building a global sales and service network, positioning the brand at the premium end of international markets.

Aito had already been expanding in the Middle East before the European plan emerged. In February, the brand signed a strategic cooperation agreement with Performance Plus Motors, a subsidiary of UAE dealer Abu Dhabi Motors.

Under the arrangements announced at the time, Performance Plus Motors would handle sales, deliveries and after-sales services for Aito vehicles in the UAE, with plans to establish brand experience and service centers.

Aito said at the time that local customer test drives of its flagship Aito 9 had begun in the UAE.

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