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Visa study finds Asia-Pacific stablecoin interest rising

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Visa study finds Asia-Pacific stablecoin interest rising

Visa has published research showing that 46% of consumers in Asia Pacific are likely to use stablecoins within the next five years. The study covered 14,250 consumers across 14 markets in the region.

The survey found a gap between interest and actual use. While 16% of respondents said they had used stablecoins in the past 12 months, a much larger share said they could see themselves using them in the years ahead.

The findings also pointed to uses beyond cryptocurrency trading. Nearly half of those surveyed, or 49%, said stablecoins could become a common way to move money across borders within five years. The research also found interest in online purchases, travel spending and overseas shopping.

The results suggest awareness has become widespread, but understanding remains limited. Across Asia Pacific, 66% of consumers said they were aware of stablecoins, yet only 6% showed what the survey described as an accurate understanding of how they work.

Misconceptions were common. Some 41% of respondents believed stablecoins always increase in value, while 49% of those aware of stablecoins believed they could only be used to buy and sell other cryptocurrencies.

Awareness and intended use varied across the region. Hong Kong recorded the highest awareness at 84%, followed by India at 80% and Thailand at 77%.

For intended use within five years, Vietnam and India led at 67%. The figures suggest consumer sentiment is not uniform across Asia Pacific and that individual markets may develop at different speeds.


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