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Perona targets 20–30 pc festive growth, eyes 15 pc EBITDA

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Perona targets 20–30 pc festive growth, eyes 15 pc EBITDA

Perona is targeting a 20-30% growth in festive season sales this year compared to last year. The brand, specializing in premium western wear, plans to expand its retail presence in India. Currently, it operates a store in Gurgaon and has two additional outlets in development in Mumbai. Perona is exploring opportunities in other key cities including Hyderabad and Bengaluru for future store openings.

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Premium fashion brand Perona is targeting 20–30 per cent growth in festive-season sales this year, even as it expects to close the current fiscal year with revenue of Rs 15–18 crore and a positive EBITDA margin of around 15 per cent, its CEO and co-founder Puneet Mangla told ETRetail.

The brand, which operates in the premium and luxury western-wear segment, is seeing strong demand during the November-January period, driven by its leatherwear and outerwear categories. Despite shutting its first store at Delhi’s Chanakya Mall following the expiry of its lease, Perona expects festive sales to grow over the previous year.

“From last year to this year, we should be about 20-30 per cent higher, even though one store has gone out of the network,” Mangla said.

Founded in 2018, Perona is looking to scale its physical retail presence without compromising on store locations or the experience it offers. The brand currently has a store in Gurgaon, while two more outlets are under development in Mumbai. It is exploring opportunities in Hyderabad, Bengaluru, and other markets, with plans to add around three stores over the next 12 months beyond the outlets already in the pipeline.


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