The Knicks champion appeared at the Lower East Side location of Extra Butter on Friday in support of the SKX Nexus "NYC Blue" sneaker launch.
As Knicks fans lined up outside Extra Butter’s Lower East Side location clad in orange and blue jerseys, NBA champion OG Anunoby made his way into the New York City sneaker store on Friday with his signature quiet humility on display. The athlete was on site for the launch of the Skechers shoe he wore during a moment that perhaps made Madison Square Garden get louder than ever before: his “tip-in” from Game Four of the finals.
The Skechers SKX Nexus NYC Blue colorway is available exclusively at Extra Butter for a two-week run, following a limited-edition drop from Skechers.
The basketball sneaker, which started out as a player-edition style for Anunoby, is instantly recognizable as a tribute to the Knicks with its bold blue upper and orange laces. But it carries even greater significance for Knicks fans beyond its color palette.
Anunoby became a New York legend in these shoes when he bounded across the court to tip in Jalen Brunson’s missed three-pointer at the end of Game Four of the finals, cementing an astounding 29-point comeback and a pivotal win against the San Antonio Spurs to take the series to 3-1. With the biggest comeback in NBA finals history, the Knicks were one step closer to securing the championship and breaking a 53-year drought.
Anunoby wearing the shoe for such an iconic shot marked a landmark moment for Skechers as it makes its name in the performance space.
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