CONNECT WITH US
eCommerce

eCommerce

Nike Unveils Its Latest Limited-edition Doernbecher Freestyle Collection Featuring Air Maxes, Air Force 1s, Air Jordans and More

WWD logo

Published on

Add as a preferred source on Google
Nike Unveils Its Latest Limited-edition Doernbecher Freestyle Collection Featuring Air Maxes, Air Force 1s, Air Jordans and More

Nike’s 22nd Doernbecher Freestyle collection was unveiled Friday, debuting six new silhouettes designed by Oregon Health & Science University (OHSU) Doernbecher Children’s Hospital patients across a variety of models ranging from classic sneakers to some of the sportswear company’s latest innovations.

Each sneaker included in the latest collection is making its first-ever appearance in the long-running Doernbecher Freestyle program. Models include the Nike Air Max 1/97, Nike Structure Plus, Nike Air Force 1 Mid, Nike ACG Rufus, Nike GT Future and Air Jordan 11 Retro Low IE.

As usual with the Beaverton, Ore.-based company’s philanthropic Doernbecher Freestyle collections, each patient-designer was given full freedom to let their imaginations run wild on the shoes, implementing custom personalized details and heart-warming references to their medical experiences.

“For 22 years, Nike and OHSU Doernbecher have celebrated a powerful belief: All kids deserve the opportunity to reach their greatest potential in sport and in life. Nike is creating a future of youth sport where every kid feels welcome, Doernbecher is providing lifesaving care to help patients thrive, and we proudly come together via the Doernbecher Freestyle program to put kids at the heart of one of Nike’s most beloved collaborations,” Vanessa Garcia-Brito, vice president and chief impact officer of Nike, Inc., said in a press release.

The Nike Air Max 1/97 is designed by Owen William Flint, an 11-year old patient diagnosed with chronic kidney disease. The black, orange and yellow design references Owen’s love for superheroes and dirt bikes which are emphasized through splattered paint accents and comic book-like lenticular graphics.


Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We TheMorningPulse.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It's possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.