CONNECT WITH US
eCommerce

eCommerce

Loewe’s ‘Nightmare Before Christmas’ Collection Has Arrived, and It’s a Far Cry From Your Usual Holiday Merch

WWD logo

Published on

Add as a preferred source on Google
Loewe’s ‘Nightmare Before Christmas’ Collection Has Arrived, and It’s a Far Cry From Your Usual Holiday Merch

From snake-adorned handbags to crocheted creatures, the Spanish fashion house has taken the art of character merchandise rather seriously.

If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission.

Jack Skellington has been haunting holiday merchandise aisles for more than three decades. His latest destination? Loewe, naturally. And judging by the leather goods, Halloween Town’s Pumpkin King has developed rather expensive taste.

The Spanish fashion house’s collaboration with Disney and Tim Burton, inspired by the 1993 cult classic The Nightmare Before Christmas, officially launches Thursday (Nov. 12). Designed under the direction of Jack McCollough and Lazaro Hernandez, the collection spans handbags, ready-to-wear, accessories, and fragrances. The usual character-printed sweatshirt this is not.

Instead, Loewe has approached the film’s eccentric cast with the same artisanal techniques that make its leather goods so recognizable. A black-and-orange woven bucket bag sprouts snakes, Jack Skellington makes a surprise appearance inside a carryall, and a crocheted Wolfman charm proves that fashion’s love affair with novelty accessories is far from over. There’s also Zero, the ghostly canine, and the Harlequin Demon, whose elaborate design translates surprisingly well to luxury fashion.

Beyond the novelty, there’s a rather clever connection between Burton’s filmmaking and Loewe’s approach to design. The original film relied on painstakingly crafted puppets, miniature sets, and stop-motion animation, while the collection employs leather marquetry, embroidery, and intricate detailing to reinterpret its characters.

Burton himself seems pleased with the results. In an interview with Vanity Fair , the filmmaker praised Loewe’s interpretation of his work, particularly its attention to texture and craftsmanship.


Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We TheMorningPulse.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It's possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.