Who better to model a New York Knicks championship women’s apparel collection than Ali Brunson, the wife of New York City’s reigning king, Jalen Brunson?
Ali Brunson, founder of The AMB Method, models pieces from New York City-based brand Terez’s exclusive Championship Collection, decked out in orange and blue and featuring championship iconography like the Larry O’Brien trophy. With pricing starting at $75, styles range from a knit sweater to a sports jacket to a T-shirt and tank top.
“It was such a fun experience, especially because New York basketball is such a big part of the city’s culture and identity,” Brunson told WWD about starring in the Terez campaign. “There’s an incredible energy around the Knicks, and being part of a collection that celebrates such a special moment for the team and its fans was really exciting. It’s hard to pick just one favorite, but I love that the pieces make a statement while still feeling effortless enough to wear beyond game day.”
Terez founder Zara Terez Tisch explained how Brunson came to star in the campaign.
“She embodies the energy, confidence and style of the city, and we loved the idea of bringing together her personal style with the excitement surrounding the Knicks’ championship moment,” Tisch said. “For us, it was about creating a campaign that felt authentic to the culture around the team, rather than simply showcasing a collection of clothing. We always love working with Ali and she has become a friend even outside of our work together.
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