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Forevermark’s average bill value jumps 80 pc to $4,500 as natural diamond jewellery grows 13.5 pc

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Forevermark’s average bill value jumps 80 pc to $4,500 as natural diamond jewellery grows 13.5 pc

Forevermark’s average bill value jumps 80 pc to $4,500 as natural diamond jewellery grows 13.5 pc

“We are very ambitious, but we work internally with a lot of humility. We want to achieve $100 million in revenue by 2030 with about 100-odd stores,” said Mallikarjuna Reddy Yarabolu, managing director, Forevermark, De Beers India.

Forevermark , the natural diamond jewellery brand owned by De Beers India , has seen its average bill value climb 80 per cent to $4,500 from an anticipated $2,500, even as its India business moves from a diamond-supply model to a consumer-facing retail operation. The brand is targeting $100 million in revenue and around 100 stores by 2030, after launching its retail identity in September 2025. “We are very ambitious, but we work internally with a lot of humility. We want to achieve $100 million in revenue by 2030 with about 100-odd stores,” said Mallikarjuna Reddy Yarabolu, managing director, Forevermark, De Beers India. Advt

5 million, or approximately Rs 85 crore, from a retail business that started from zero. The average bill value increase comes against the backdrop of a growing natural diamond jewellery market. 2 billion. 5 per cent, according to Yarabolu. “Today, we are at $4,500,” he said, referring to the average bill value.



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