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EXCLUSIVE: Hiroshi Fujiwara Is the Guest Editor of 30th A Magazine Curated By

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EXCLUSIVE: Hiroshi Fujiwara Is the Guest Editor of 30th A Magazine Curated By

The “Godfather of Streetwear” gives a rare glimpse into his wide-ranging interests, with limited-edition copies coming with a vinyl containing two freshly remixed tracks.

MIND MAP: It’s all in Hiroshi Fujiwara’s head — and now in the 30th edition of A Magazine Curated By.

The multihyphenate widely regarded as the “Godfather of Streetwear” considers that “memory is better than a photo,” as he told the publication’s editor in chief Blake Abbie, and that’s the thread running through his turn as guest editor.

“I wanted to share some of the things that I find interesting, or things that I’ve found interesting over the years,” Fujiwara told WWD. “Maybe by putting them together, people can understand a little more about where some of my ideas come from, which is something I normally don’t like to share.”

Rather than assemble a retrospective of his own designs and projects, Fujiwara has brought together a broad creative cast that reflect his wide-ranging interests, moving from Tokyo street life, music and art to history, the suspense genre in film and real stories.

Instinct plays a large part in what catches the eye of the musician, producer and fashion designer, who is behind the Fragments Design project. “I know right away when I like something or feel drawn to it,” he said. “Then, once I become interested in something, I tend to go quite deep into it.”

He described that curiosity, which drives him to learn about the origins of an idea and the people behind it, as central to how he discovers new things.


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