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Decathlon sees double-digit sales growth, targets Rs 1,000 cr running sports biz in 4 years

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Decathlon sees double-digit sales growth, targets Rs 1,000 cr running sports biz in 4 years

Decathlon sees double-digit sales growth, targets Rs 1,000 cr running sports biz in 4 years

The company recently expanded to the northeast region, with the opening of the first store in Guwahati, Assam. It is deepening its wholesale and reseller network across the region, including Shillong and other cities, he added.

New Delhi, Decathlon Sports India, a leading sports goods manufacturer and retailer, is witnessing high double-digit growth in sales and expects its running sports category to generate over Rs 1,000 crore in revenue over the next four years, CEO Sankar Chatterjee said on Friday. Besides, Decathlon India currently operates 132 stores, is targeting 200 stores by 2030, with over half a dozen new outlets coming in the next quarter, he said. The company recently expanded to the northeast region, with the opening of the first store in Guwahati, Assam. It is deepening its wholesale and reseller network across the region, including Shillong and other cities, he added. Advt

Moreover, the subsidiary of the French sporting goods retailer Decathlon is also closely watching the Free Trade Agreement (FTA) between India and Europe and its potential impact on Indian manufacturing, particularly in the sporting goods sector, Chatterjee said. "We are really looking at how the FTA is going to impact Indian manufacturing, especially for Decathlon, because quite a lot can be done for Europe," Chatterjee told PTI. Footwear is one of the key focus areas for Decathlon as it looks to expand its manufacturing capabilities in India. "Just to give you a number, 50 per cent of the quantity that we sell in our stores this year is Made in India.


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