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Beckham Brands Log Double-digit Growth in Fiscal 2025

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Beckham Brands Log Double-digit Growth in Fiscal 2025

DRJB Holdings posted record revenue and profit, driven by new global partnerships, while Victoria Beckham Holdings reported its first operating profit.

LONDON – David and Victoria Beckham’s businesses continued to strengthen in fiscal 2025, with David’s DRJB Holdings reporting record revenues and profits on Friday, and Victoria Beckham Holdings delivering its first operating profit.

For the year ending Dec. 31, 2025, DRJB Holdings, David’s main brand vehicle, owned by Authentic Brands Group, saw revenue grow 20 percent to $110.5 million, compared with $92.3 million in fiscal 2024. Net profit in the period was $49.8 million, versus $33.5 million a year earlier.

The company said the gains reflected strong top-line growth and the continued benefits of its integration into Authentic, which acquired the Beckham brand business in 2022. Pre-tax profit was up nearly 50 percent in the period.

Growth was driven by a mix of new multi-year partnerships and expanded product activity ahead of the 2026 FIFA World Cup.

During fiscal 2025, DRJB secured new commercial deals with McDonald’s, Verizon and PepsiCo’s Lay’s, and cemented a long-term agreement with Bank of America, where the veteran soccer star serves as global ambassador for the bank’s “Sports with Us” program.

On the product side, he launched his first co-designed menswear collections with Hugo Boss, introduced new David Beckham Eyewear collections in partnership with Safilo, and released a second limited-edition Predator football boot with Adidas.

He has also launched “Beckham & Friends Live,” a football talk show livestreamed by CBS and Paramount+ around the UEFA Champions League.


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