Sellers active in more than one country earn 70% more revenue on average—and Amazon is making it easier to get there.

New compliance tools let sellers test once and certify across multiple countries, with early pilot sellers reporting up to 60% savings.

Global Warehousing and Distribution is expanding from the U.S. to eight countries by year-end, with storage costs up to 45% lower than Amazon Warehousing and Distribution (AWD) in the U.S.

At Amazon, we're working to put more of the world within reach of our selling partners. In the United States, we now deliver to more rural communities than ever before, reaching customers who were once hard to serve. Now, we're bringing that same ambition to the global stage, making it possible for sellers to reach customers in countries they've never sold in before. Today, only 30% of our selling partners list in more than one country, largely because going global has meant managing separate inventory, compliance, listings, and logistics for each country. We want to change that—and today, we're announcing new capabilities spanning compliance, logistics, and the seller experience to make it happen.

Amazon gives sellers an even smarter Seller Assistant and a new plugin for Amazon Quick and Anthropic’s Claude

Sellers can now automate routine tasks 24/7 with Seller Assistant and bring their Amazon data and Seller Central insights into the AI tools they already use.

Sellers active in more than one country earn 70% more revenue on average than those selling in just one. But until now, going global meant essentially starting a new business in each country.

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