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Remove Carbon Today Celebrates First Year With 344 Tonnes Of Retired CDR Purchased By Individuals

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Remove Carbon Today Celebrates First Year With 344 Tonnes Of Retired CDR Purchased By Individuals

Remove Carbon Today, an e-shop platform selling certified, durable carbon dioxide removal (CDR) to individuals, announced that it has retired 344 tonnes of CO2 removal on behalf of its customers in its first year of operation. 

The carbon credits were purchased by individual buyers rather than companies, and Remove Carbon Today highlights that its client list spans 19 countries on four continents. 

For the online shop, this volume of retired CDR is a significant scale up from the initial 35 tonnes announced back in May. 

The company points out that every tonne sold is already removed (ex-post), certified by Puro.earth, additional and durable for centuries, and retired under customer order numbers in the public registry within one month, with a median of 13 days.

Breaking down the data behind this volume, the platform says 37% of its customers removed whole tonnes, while 28% removed CO2 equal to activities, 24% removed smaller custom amounts, and the remaining 11% of clients subscribed to remove carbon monthly.

Commenting on this achievement, Tiia Vihavainen, founder and CEO of Remove Carbon Today, said, “I’m glad to see people across the world find us and take full responsibility for their unavoidable emissions. The global scale of the climate crisis is daunting, but at the personal level we can take care of our own CO2 waste and clean it up properly, as we do with other waste.” 

Bolder demand is one of the main challenges standing in the way of scaling carbon removal technologies. 

While corporate buyers are the main movers of investment in this sector, Remove Carbon Today’s milestone CDR retirement sends a positive signal on behalf of individuals interested in supporting removals.


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