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Google rolls out new Gemini tools to help small businesses manage marketing, finances

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Google rolls out new Gemini tools to help small businesses manage marketing, finances

Business News Tech AI Google rolls out new Gemini tools to help small businesses manage marketing, finances

Google rolls out new Gemini tools to help small businesses manage marketing, finances

The new features will allow business owners to connect Gemini with Google services such as Google Business Profile, Google Ads and Google Workspace, as well as third-party applications including Adobe, Canva, Dropbox, Shopify, Wix, Zoho and Xero, according to a blog post by Google.

Google has announced new tools in its Gemini artificial intelligence (AI) assistant for small businesses, including a dedicated business landing page that brings together brand development, financial analysis and customer insights, aiming to reduce the time entrepreneurs spend on routine tasks. The new features will allow business owners to connect Gemini with Google services such as Google Business Profile, Google Ads and Google Workspace , as well as third-party applications including Adobe, Canva, Dropbox, Shopify, Wix, Zoho and Xero, according to a blog post by Google. The business landing page will serve as a central hub for managing daily operations, while new features will allow users to upload their websites, brand kits, fonts and colour palettes to establish a consistent brand style within Gemini.

1 image-generation model, the platform can create visual material for product launches and marketing campaigns while retaining the specified brand style. This is intended to help small businesses generate consistent marketing assets without repeatedly providing their design guidelines. Gemini will also help business owners analyse financial information by turning spreadsheets, receipts and purchase records into visual summaries and interactive models.


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