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What to expect from Apple's 'Pro and tell' event — all the confirmed and rumored products coming this week

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What to expect from Apple's 'Pro and tell' event — all the confirmed and rumored products coming this week

Apple's second hardware event of October is taking place this week and I'm expecting it to be even bigger than the 'Welcome home' showcase a couple of weeks ago that unveiled the Apple HomeView.

This time around, Apple is widely expected to unveil OLED MacBooks in both 14-inch and 16-inch variants. And, at long, long last, Apple will make the jump to a full touchscreen for the first time ever. Slight sidebar here; my colleague Jason got tired of waiting and has already strapped a touchscreen to his MacBook Pro.

Mark Gurman, the Apple Whisperer himself, confirmed in a report over the weekend these machines are coming but added there'll be a twist to the tail. Although the MacBook Pro OLEDs will come with touch enabled, they'll be saddled with an M5 Pro and M5 Max chipset, while an also-announced non-touch MacBook Pro 14-inch will debut with the brand new M6 chip. Strange stuff indeed.

But there's going to be more on offer this week than just the MacBook OLED. Apple has today announced a refreshed iPad mini 8 — so let's dig into exactly what you can expect to see at Apple's "Pro and tell" event this week.

Apple's "Pro and tell" event is taking place on Wednesday, October 28 and, just like the "Welcome home" showcase a couple of weeks ago, it was teased by Apple's senior vice president of marketing, Greg Joswiak.

Can’t wait to pro and tell next week. https://t.co/3wUkxwq35iOctober 19, 2026

There has been very little information beyond the name of the event, but some journalists (Tom's Guide included) have been invited to Los Angeles for an in-person presentation at 10am PT / 1pm ET / 5pm GMT on Wednesday, October 28.


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