Bose, one of the top-tier audio companies, has spent the last few years helping out other brands with audio tuning and features, and Skullcandy is one of the highest-profile beneficiaries. Just look at the Method 360 or Crusher 1080, both of which were better for the Bose touch — and more recently the Noise Master Buds Open, which we got to try at IFA Berlin last month.
Now, Bose has decided a slice of credit is not enough; it wants the whole pie. The noise-nixing pioneer has just bought Skullcandy, in a deal which seems to guarantee the bony brand's continued success.
It sounds like little will change for Skullcandy, despite its acquisition (although you never can know with these things), but it should ensure that more of the brand's headphones will get Bose touches. Soon, you'll likely see Sound By Bose and the brand's noise cancellation in more devices, beyond the flagship ones.
That'll be particularly great for the Park City, Utah-based company's non-flagship headphones, speakers and earbuds. Skullcandy makes portable party speakers, workout headphones and buds, all at more affordable price-points than its now-parent company, none of which would likely have been in line for a Bose makeover before the acquisition.
Now, there's little for Bose to lose in using its magic touch liberally.
A few weeks ago, prior to news about the acquisition, TechRadar's Audio Editor Becky Scarrott spoke to Bose's President of Premium Audio, Raza Haider . One of her questions actually happened to be about whether Bose was empowering its rivals perhaps too much, by offering out its tech?
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