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Is that singer even real? Music streaming services are starting to tell you.

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Is that singer even real? Music streaming services are starting to tell you.

You put on a playlist to find something good to listen to. Checking whether the singer exists wasn’t supposed to be part of the process. But a song these days can fit your taste perfectly and still leave you wondering who, or what, made it.

This week, two music streaming services — Google’s YouTube Music and the French platform Deezer — announced features that could make that question easier to answer. YouTube Music is adding labels to AI-generated songs, while Deezer will let listeners filter fully AI-generated music out of search results.

For listeners who have been opening artist profiles and hunting for evidence of an actual musician, that could mean considerably less homework.

YouTube says the new labels respond to something listeners have been asking for: "As these tools evolve, our listeners have told us they want transparency when they’re hearing an AI-generated track," the company wrote.

Starting Oct. 14, those labels will appear directly on YouTube Music’s player for songs created primarily using generative AI, including generated compositions and vocals. Tapping the label opens more information about the track. YouTube says it is working with music partners and using its own detection tools to identify AI-generated songs, with the labels also coming to the main YouTube app.

Deezer is offering an additional choice: leave those songs out of your search altogether. "We’ve seen a clear user demand for the ability to filter out AI-generated music," Deezer CEO Alexis Lanternier said in the company’s Oct. 14 announcement.


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