Ahead of its long due IPO, adtech unicorn InMobi has bolstered its marketing by securing a naming rights for Bengaluru’s Ibbaluru Metro Station for the next 30 years via a ₹65 Cr deal.

The partnership will see InMobi support Namma Metro over a 30-year concession, and Ibbaluru Metro Station will be known as InMobi Ibbaluru Metro Station.

“Bengaluru is one of the world’s leading technology hubs. InMobi was born here, and over the last 18 years, we’ve grown alongside the city, continuing to build from India for the world. This partnership is our way of giving back to the city that gave us our start,” the company said in a statement. 

The deal will contribute to BMRCL’s non-fare revenue, which includes income from commercial activities such as station branding and advertising, alongside its core passenger fare collections. BMRCL said the partnership would support metro infrastructure development and encourage more corporate participation in the city’s public transport ecosystem.

The naming-rights deal comes as InMobi continues to work towards a public listing in India, a plan first reported over two years ago. In July 2024, reports said the company was targeting a 2025 IPO at a valuation of around $10 Bn. However, the proposed timeline has since slipped, with InMobi yet to file its draft red herring prospectus (DRHP).

The delay in the proposed listing has coincided with changes in InMobi’s shareholding structure.

In December 2025, InMobi’s cofounders bought back around 25-30% stake from early investor SoftBank, bringing the latter’s holding down from approximately 35% to less than 8%.

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