Screenless trackers are all the rage right now, even though they've existed for decades. For instance, Whoop launched its first tracker in 2015, launching as among the first, if not the first of the category. In March, Whoop raised $575 million, garnering itself a $10 billion valuation, signaling increased interest in the space. But Whoop is now facing competition from companies like Garmin, Luna, Hume, Amazfit and, most notably, Google with its Fitbit Air (see our Fitbit Air review). In fact, Google teased it was preparing something like the Air on March 31 — the same day as Whoop's funding announcement. Whether or not the timing was coincidental, the Fitbit Air is quite obviously Google's take on Whoop and the category of screenless health trackers.
The Whoop MG is one of the company's newest, so it makes sense to compare that to the Fitbit Air. To determine which of these two is the better option for you, I've compared both devices on features and pricing. In short, they both do a great job of tracking activities, sleep, and vitals, and offering a comprehensive and informative app experience. But they also both require a subscription to get the most out of your data.
The Fitbit Air is slimmer than Whoop bands, which has an impact on battery life. 0 and Whoop MG are rated to last 14+ days while Google says the Fitbit Air lasts up to seven. You can squeeze more hours out of the newer Whoop bands with a convenient wireless battery pack that you can slide onto the band to charge on the go.
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