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Blizzard World should be a real park and here's why

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Blizzard World should be a real park and here's why

Today's news about Xbox establishing Division XP, a dedicated new team to take Xbox franchises beyond and into other entertainment revenues has me dreaming of the most outlandish possibilities. We already know we are getting a dedicated Minecraft theme park land at Chessington World of Adventures in 2027, and I'm I know the Diablo Netflix animated show I've always wanted is now coming to pass. But what if- stay with me here- what if Blizzard World from Overwatch could finally become a real thing?

For those who haven't played Overwatch, Blizzard World is a hybrid map set inside a fictional, massive amusement park. It’s a fun love letter to all of Blizzard’s iconic universes and a parody of Disney World. It's split into themed zones from across Blizzard's IP. It's got everything from the Hearthstone Tavern, a StarCraft rollercoaster and even a Diablo-themed area. It was meant to be a fun, tongue-in-cheek level, but every time I spawn into that map, I can't help thinking: why hasn't Blizzard just built this money maker yet? I know a real-life Blizzard World sounds completely outlandish on paper. But having attended BlizzCon this year alongside over 35,000 other die-hard fans, I’ve seen firsthand the sheer passion and deep pockets of the Blizzard community. Not only that, many of us are aging millennials who can bring kids along for the ride. I saw the queues at the Blizzcon merchandise store and Darkmoon Faire, and while I accept that this was just a weekend event, as Blizzard no doubt grows, so will demand.


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