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Apple’s ‘Pro and Tell’ Event Will Bring Us a MacBook We’ve Never Seen Before

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Apple’s ‘Pro and Tell’ Event Will Bring Us a MacBook We’ve Never Seen Before

Something big is coming to Macs, and it’s going to be a real “Pro” kind of laptop. The next big Apple showcase in a season utterly inundated in Apple releases will likely bring us all new MacBooks, iPads, all-in-one computers, and possibly even more gadgets. Get ready for Apple to add more pretty OLED touchscreens where they haven’t been before.

What could this mean? Well, the swipey nature of the thing seems to hint it has something about a touchscreen going on. iPads? Probably. Touchscreen Macs? Let's hope. pic.twitter.com/l34nvMgxuu

Invites have arrived for the Apple “Pro and Tell” event taking place Oct. 28 in Los Angeles, California. The official icon for the event includes ye-old Apple logo swiping across the screen. As tech reporters, we’ve spent several agonizingly long years speculating about a “touchscreen OLED MacBoook.” This seems to fit the bill. As for this Mac’s supposed name, we’ve heard “MacBook Ultra” get thrown around, but it seems Apple won’t leave the “Pro” alone for what could be its most premium laptop ever.

Apple may also have more in store. Bloomberg’s Mark Gurman has been talking up new, slightly redesigned OLED iPad minis and revised iMacs. The new version may not be a revolution compared to the 2024 8-inch iPad mini, though a new screen may give a more premium—or dare I say “Pro”—feel. There may be more devices we haven’t anticipated, so you should be certain to join us here while we cover all the happenings for Apple’s latest laptop and tablet launches.


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