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Gary Vaynerchuk Says Stealing His Simple Low-Cost Strategies Will Make Your Business ‘Dramatically Explode’ on Social Media

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Gary Vaynerchuk Says Stealing His Simple Low-Cost Strategies Will Make Your Business ‘Dramatically Explode’ on Social Media

Gary Vaynerchuk is a serial entrepreneur worth $200 million and CEO of VaynerMedia, a global company with over 1,200 employees. He disclosed last week at Entrepreneur’s Overcoming Impossible event that he churns out 900 social media posts per day through his businesses. 

Vaynerchuk asked everyone at the event who was selling a physical product to stand up. About a quarter of the room did. Then he told them he could explain how to grow their businesses in three minutes.

His advice? Use AI tools to help produce pictures and videos about products and services. After the AI tool processes and generates content, post it on YouTube Shorts, TikTok, Snapchat, LinkedIn, Facebook and Twitter. The goal is volume, to stand out in a crowded sea of content.

“I’m 900 a day, and I’m nowhere,” Vaynerchuk said. “This is real talk. I’m aiming for 100,000 pieces of content a day by next year.”

Secondly, Vaynerchuk advised focusing on using TikTok affiliates to sell products on behalf of a company. A business gives the affiliate a percentage of the sales they drive through their content.

“If you just do those two things, then your business will dramatically explode,” Vaynerchuk promised.

Then he posed a harder question: “Why, out of all the people who stood up, why are only two of them gonna do it?” he asked.

Vaynerchuk said that business owners already understand the potential of social media to grow their businesses. He suggested that what holds them back is often fear of judgment, insecurity or reluctance to practice something they are not familiar with yet.


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