Meta unveiled the Muse Charm, a keychain-sized device that runs its Muse AI assistant outside the phone.

The gadget uses a small screen, voice input, and a fingerprint sensor, with pricing and full features still unannounced.

It signals a shift where AI moves from an app people open to a habit built into daily objects.

Mark Zuckerberg pulled a small object from his pocket on stage at Meta Connect and clipped it to a keychain. That object, called the Muse Charm, is Meta's attempt to put its AI assistant on a device of its own, separate from the phone. It has a small screen, roughly two inches wide, and a fingerprint sensor on the side that users press to talk to it. An animated character appears on the display, nicknamed Jolly by the team building it, and acts as the visible face of the Muse assistant.

The device was built inside Meta's design lab, led by former Apple designer Alan Dye, working with the company's AI group. According to Meta's own leadership, the hardware went from early concept to finished product in about nine months, a fast turnaround for a first-generation gadget.

Meta has kept details thin. Zuckerberg said people would be able to talk to the Charm and reach Muse without unlocking a phone or opening an app. That is the core pitch: fewer steps between a thought and an answer. What tasks the Charm can complete fully on its own, and what still depends on a paired phone, has not been made clear yet.

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