New Blood boss Dave Oshry isn't interested in running a massive studio that follows the blockbuster strategy of milking its successful games for all they're worth. The publisher-developer combo has enjoyed a string of big wins with its boomer shooters, but Oshry's plan for building on success is to invest that money into new projects.
"I think a lot of studios would have a big hit like Ultrakill," Oshry tells us, "and then they would maybe open a big office, or just milk the shit out of Ultrakill and do Ultrakill spinoffs, or use that money to make sequels. And I've decided to put that money into projects like Gloomwood and Fallen Aces, artsy projects like Tenebris Somnia. That’s what I've decided to do with our success because I can, because we're independent."
The goal, says Oshry, has never been to create "a big studio with an office and hundreds of employees … I don't know why anyone would want that". And thankfully he doesn't have to deal with shareholders and investors telling him to just keep milking and keep growing.
"The fact that we're one studio and that I control everything means that I can make those kinds of decisions," he says. ’ They would be like, ‘You need to be working on Ultrakill spinoff games. You need to be working on Dusk 2, Faith: Chapter Four. Why haven't you made a survival crafting game out of this yet? ’ And we're just like, ‘What cool thing do we want to do?
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