This weekend marks the start of this year’s Pokémon World Championships in San Francisco, California, as the best players from the trading card game, video games, Pokémon GO, and more compete to become the champion. As the series has grown, the event has expanded beyond a mere tournament into its own official convention, complete with special side events and, of course, exclusive merchandise. Many fans currently attending the event, however, have faced issues with long lines trying to enter the Pokémon Center store where these items are being sold, all while resellers are purchasing these exclusive items to tout in direct view of the venue itself.

In recent years, the Pokémon TCG and broader franchise have exploded in popularity, with new card sets and anything Pikachu-related struggling to stay on shelves. When the merchandise being sold at this Pokémon Center was revealed, including exclusive backpacks, plush toys, as well as restocks of hard-to-find booster packs and sets like Ascended Heroes for retail price, interest was naturally high. To counter resellers, Pokémon Company International introduced multiple policies designed to mitigate the issue, including limits on purchases per person and timed entry slots to the store to prevent overcrowding. According to fans on social media, however, this has failed to mitigate the problem.

Here on scalper alley outside the Pokemon Center at Pokemon Worlds! pic.twitter.com/AnJF3hpLS0

On X (formerly Twitter), fans have been sharing posts about their attempts to get their hands on this new line of exclusive items. Timed entry slots have failed to prevent long lines, with many being unable to enter until hours after their assigned time .

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