After two years of development and testing with trust company clients, the proposition brings together ready-to-use workflows, integrated technology, client entity management and a white-labelled client portal. The company describes it as an industry first.

Optifi was founded by Stuart Richford, Alain Egre, Alex Steele and Cara Wright, who had long questioned why every trust company was having to build the same technology and operating model from scratch.

The turning point came when the team put early concepts through a client council process. Wright led more than 30 sessions with industry peers, which revealed a consistent pattern: firms had invested in technology, but staff were still moving between six or more systems to complete what should have been a simple service request. Optifi has since run more than 100 client sessions, which continue to shape the product.

Early results are encouraging, according to the company. In one client engagement, Optifi reports an 85 per cent reduction in compliance monitoring activity and a 32 per cent improvement in throughput time, with a process that took three days now completed in two.

Richford, CEO and co-founder, said: “Trust companies are being asked to operate like technology businesses, but most didn’t set out to become technology businesses. They shouldn’t have to spend their time designing workflows, joining systems together and building the infrastructure they need.”

Traditionally, workflows and technology are designed around each individual business, which demands significant time and specialist expertise. Optifi instead configures the core technology, workflows, integrations and operating framework in advance, around the way trust and corporate services firms already work, while connecting to the systems and providers they use.

Source link