KlariVis, the data intelligence company built for bankers by bankers, announced the appointment of Emily Collins as Vice President of Marketing on Tuesday. Collins brings extensive experience building growth marketing strategies that connect brand, customer engagement and revenue generation. She joins KlariVis as the company expands the reach of its enterprise banking analytics platform, helping community banks transform fragmented information into a trusted data foundation for better decisions, profitable growth and the responsible use of AI.
Read More on Fintech : Global Fintech Interview with Andy Jiang, Head of Product, Slash
“…I’m excited to help more community banks understand what’s possible when they have the clarity and confidence to make better decisions.”
Reporting to Chief Revenue Officer Amber Robinson, Collins will lead the company’s marketing strategy, brand development and demand generation efforts, with a focus on strengthening market engagement, supporting sales growth and building lasting relationships with the financial institutions KlariVis serves.
Collins brings nine years of marketing leadership experience, most recently serving as Senior Director of Growth Marketing at Tinuiti, an independent, full-funnel media agency managing approximately $6.5 billion in annualized media investment. At Tinuiti, she led a transformation of the company’s traditional demand generation function into a more strategic, customer-focused growth marketing organization. By aligning marketing programs with the customer journey and business priorities, her team achieved record marketing-sourced pipeline performance.
“We’ve built incredible momentum at KlariVis, and the opportunity ahead of us is even greater,” said Amber Robinson, Chief Revenue Officer of KlariVis. “As we continue to grow, we’re investing in experienced leaders who can help us extend our reach and deepen our impact across community banking.
Source link







