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Google and Samsung Target Holiday Shoppers With $395 AI Smart Glasses

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Google and Samsung Target Holiday Shoppers With $395 AI Smart Glasses

Google and Samsung are targeting the holiday shopping season with nine styles of artificial intelligence (AI)-powered smart glasses starting at $395, with devices featuring Google’s Gemini assistant that will begin shipping Dec. 10.

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The companies opened preorders Thursday (Nov. 12) for glasses developed with eyewear brands Warby Parker and Gentle Monster, Bloomberg reported Thursday (Nov. 12)

Warby Parker will offer three styles priced at $395, while Gentle Monster will sell six styles at $449. The devices will be available in multiple colors with clear or tinted lenses.

The glasses use Gemini to interpret what users see through a built-in camera, allowing them to ask questions and complete everyday tasks without reaching for their phones.

Users can look at an event invitation and ask Gemini to add it to their calendars or request meal suggestions based on ingredients in front of them.

The devices run Google’s Android XR operating system and support turn-by-turn navigation, real-time translation, messaging and phone calls. Users can activate Gemini through voice commands or by touching the frame.

Each model weighs approximately 41 grams and offers up to nine hours of battery life. An included charging case provides up to seven additional charges.

The glasses feature a 12-megapixel camera capable of capturing photos and high-dynamic-range video. They are compatible with iPhones and select Android smartphones.

Warby Parker offered an early look at its Google-powered smart glasses in May, with the partnership focused on hands-free access to information, applications and everyday tasks, as PYMNTS reported .


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