Experian announced it has been named a Leader in the IDC MarketScape: Worldwide Decision Intelligence Platforms 2026 Vendor Assessment (Doc #US54118426, September 2026), which evaluates providers helping organizations design, engineer and orchestrate increasingly complex decisions.
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“As organizations embed AI into more consequential decisions, the combination of trusted data, advanced analytics and strong governance becomes increasingly important,” said Keith Little, President of Experian Software Solutions. “Experian brings those capabilities together with decisioning, fraud and identity to help organizations make better decisions with greater speed and confidence.”
The Experian Ascend Platform provides a unified analytics and decision intelligence environment that helps organizations unlock insights and streamline work to assess risk, deploy and manage models, automate credit decisions, detect fraud and verify identities.
The IDC MarketScape identifies three key strengths for Experian: its proprietary data foundation spanning credit, identity and alternative data; integrated orchestration that brings decisioning, fraud scoring, identity verification and model management together within one architecture; and flexible deployment options that allow clients to select an operating environment aligned with their infrastructure and compliance requirements.
“Experian’s position as a Leader reflects the strength of its data foundation and its ability to support organizations as decisioning expands,” said Megha Kumar, research vice president, Analytics and AI, IDC. “For regulated organizations, it is important to scale decision-making while keeping decisions explainable, auditable, and subject to human oversight.”
Decision intelligence platforms are increasingly pairing rules-based decisioning with machine learning and generative AI.
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