CONNECT WITH US
Fintech

Fintech

Coca-Cola Woos Price-Conscious Buyers as Affordability Pressure Mounts

PYMNTS – Fintech logo

Published on

Add as a preferred source on Google
Coca-Cola Woos Price-Conscious Buyers as Affordability Pressure Mounts

Affordability is a concern in every market around the world, and The Coca-Cola Company’s efforts to address this need are working, CEO Henrique Braun said Tuesday (Oct. 27) during the consumer packaged goods (CPG) firm’s third quarter earnings call.

Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required.

“We have seen that value continues to be something that cuts across every market and every consumer that we see all over the world,” Braun said.

Coca-Cola’s most recent initiatives around affordability include new price pack architecture in Western Europe, new single-serve packages in South Africa and expanded availability of single-serve packages in Vietnam, Braun said.

During the third quarter, Coca-Cola’s organic revenues grew 7%, net revenues grew 7% to $13.4 billion and global unit case volume grew 5%, according to a Tuesday press release.

Together with its Coca-Cola soft drink, the company offers other sparkling soft drinks, juice, value-added dairy beverages, plant-based beverages, water, sports drinks, coffee and tea, per the release.

Please add us to your preferred sources list so our news, data and interviews show up in your feed. Thanks!

Looking ahead, Coca-Cola’s full year 2026 guidance calls for at least 5% growth in organic revenues. The company will provide its full year 2027 guidance when it reports its fourth quarter earnings, according to the release.

“To sum it all up, while the global operating environment remains uneven, we are encouraged by the momentum across our business and believe in our ability to deliver more for more markets and more for more brands,” Braun said during the call.


Source link
Related Topics:Fintech

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We TheMorningPulse.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It's possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.