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General Motors Isn't 'Walking Away' From EVs: Exec

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General Motors Isn't 'Walking Away' From EVs: Exec

It is safe to say that the Ultium platform hasn’t been the rousing success that GM envisioned it would be. Sales of many of its electric products have come in below expectations, necessitating that GM fundamentally reconsider its EV plans. Gas trucks are back in focus; the Bolt is ending production with fewer than expected units produced, Honda’s variants of GM’s Ultium cars are dead, leading some critics to argue that GM is scaling back its electric ambitions.

Nope, not at all. During today’s "GM Forward" future tech briefing event in New York, General Motors President Mark Reuss reiterated that the company is not giving up on EVs at all; in fact, it’s coming back stronger with cars that are better tailored for the existing realities of our EV market.

“We're a global company; one of every four vehicles sold around the world is [an EV], and that number is only rising,” said Reuss. “We're not walking away from that. We're embracing it. We continue to develop our future EVs and work to reduce battery costs. And when the U.S. market is ready for EVs in large numbers, we will be there for them,” he continued.

These comments come during a high-level announcement of GM’s plans with respect to its EV and ICE models. This future is led by shorter development times, software-defined vehicles, and a fourth-generation EV platform.

Details are still scarce aside from a rendering of the fourth-generation EV chassis it sent to the press, but GM says it is designed for mainstream adoption and uses GM’s lower-cost lithium manganese-rich (LMR) cells.


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