Bentley Motors builds some of the most expensive cars in the world, and on November 11, 2026 it rolled out two it will never sell. A Bentayga Extended Wheelbase Artenara and a Bentley Supersports arrived at Mission Motorsport's Race of Remembrance at Anglesey, North Wales carrying artwork instead of a price tag.

Bentley's own people call them "our Poppy Cars." The pair honors 17 colleagues who died serving the nation during wartime. Their bodywork draws directly on John McCrae's 1915 poem "In Flanders Fields."

Bentley's design team built the cars with the BeReady network, the company's internal group supporting employees connected to the armed forces. The exterior artwork isn't a wrap slapped on for an event. It's a considered piece built around peace, reflection, and resilience.

Robin Page, Bentley's Director of Design, described the project in terms that go beyond styling. "Design is often judged by what it looks like, but its greatest value lies in how it makes us feel," he said.

'These cars were created to inspire reflection, serving as a visible reminder that remembrance is not confined to a single day, but is a legacy that must be carried forward and shared by each generation.'

Chris Cole, Bentley's Product Line Director, put the craftsmanship in the same terms. "The Remembrance vehicles demonstrate how craftsmanship can be used to tell stories that are important," Cole said.

'Every detail has been thoughtfully created to honour those who served, creating a lasting symbol of remembrance, respect, and appreciation.'

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