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Meta, EssilorLuxottica and Pinacoteca di Brera Join Forces to Expand Art Access Through Technology

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Meta, EssilorLuxottica and Pinacoteca di Brera Join Forces to Expand Art Access Through Technology

The initiative launched at the Milanese institution represents one of the first museum trials in the world using AI glasses in order to test new forms of cultural accessibility for blind and visually impaired people.

MILAN — Meta and EssilorLuxottica have joined forces with Milan’s museum Pinacoteca di Brera to expand art access through technology. Presented on Tuesday, the initiative represents one of the first museum trials in the world using AI glasses in order to test new forms of cultural accessibility for blind and visually impaired people.

Called “Sensing Art — Discovering Masterpieces Beyond What Meets the Eye,” it was conceived in collaboration with national and local institutions operating projects for visually impaired people, including Associazione Nazionale Subvedenti (or ANS), Unione Italiana dei Ciechi e degli Ipovedenti (or UICI) and Fondazione Istituto dei Ciechi di Milano.

The technology was integrated into the Grande Brera app, offering an alternative to the traditional way of experiencing the DescriVivendo Brera tour, one of the first tools that the museum introduced 10 years ago in order to reduce perceptual barriers.

The tour guides visitors to discover eight masterpieces from the collection through three different pieces of content for each work developed according to the ANS DescriVivendo method: the morphological description of shapes, composition, details and visual features; the historical-artistic overview, and the artist’s biography. The artworks involved include Francesco Hayez’s renowned painting “The Kiss,” Andrea Mantegna’s “The Dead Christ” and Raphael’s “The Marriage of the Virgin,” among others.

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